Alex Lobos

About

Hi my name is Alex Lobos, Owner of Elite Eyebrows & Makeup Studio. I’m a Personal Beauty Coach specializing in non-invasive Eyebrow Correction, Shaping and Tinting, Facial Threading, Classic Makeup, and Beauty Education with emphasis on the Principles of Authentic Beauty.

I’ve been a licensed professional since 2008 and was trained by Celebrity Makeup Artist, Eugenia Weston, ‘The Original Brow Guru’ and Founder of SENNA Cosmetics. I am known for my classic style of beauty for all ages, skin tones, skin types and ethnicities, offering a timeless, elegant beauty that never goes out of style.

My philosophy on beauty is deeply rooted in the belief that it stems from authentic feelings of self-love, joy, peace and happiness simply being in your own skin. By teaching my clients how to embrace their unique beauty style, they experience liberation from mainstream beauty standards, elevating their mindset and quality of life. These are the virtues of feeling Elite!

I am also committed to being a Texas Beauty Industry leader through mentorship and education for local beauty professionals desiring a competitive edge in the marketplace. My goal is to normalize artistic diversity so more professionals can confidently serve various markets, make beauty attainable with proper beauty education, elevate client etiquette and professionalism, and implement ethical business practices for public safety.

I’m determined to fill the gaps by refining beauty business standards and experiences in Stone Oak and San Antonio, Texas.