Lori Werner

About

Lori Werner is a visionary leader in medical marketing with over 24 years of experience in healthcare sales, marketing, and business development. As the Founder of Medical Marketing Whiz, she has spent the last nine years transforming the way women's health and wellness providers attract and retain patients. Prior to launching her own agency, Lori spent 15 years in medical device and pharmaceutical sales and marketing, where she developed deep industry expertise and built relationships with top healthcare professionals. Her career in healthcare sales has given her an unmatched understanding of how doctors think, what patients look for, and how to effectively position medical practices for long-term success.

Lori and her team specialize in helping women’s health and wellness providers—including OBGYNs, urogynecologists, functional medicine doctors, and aesthetic providers—market their specialized services in women’s longevity and wellness. Unlike traditional agencies that focus solely on paid ads, Lori has pioneered a multi-channel, trust-based marketing approach that includes SEO, content strategy, social media, email marketing, events, webinars, and credibility-building tactics that drive sustainable practice growth.

As a women-led company, Medical Marketing Whiz is also committed to empowering women in business. Lori has built a virtual-first team environment that allows for flexibility and work-life balance, enabling her to hire and retain top female talent. Her leadership has led to numerous industry accolades, including being recognized two years in a row as the Best Marketing Agency for Women’s Health by the ISCG and receiving the Enterprising Women of the Year Award.

Beyond her business, Lori is deeply committed to mentoring and supporting women in marketing and entrepreneurship. She is a member of the Women Presidents Organization, provides paid internships for female college students studying marketing, and actively donates to causes that support young women, including the Rhonda Walker Foundation.

Through her expertise, leadership, and passion for women’s health and business growth, Lori Werner continues to redefine how healthcare providers market their services and establish themselves as industry leaders.